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Bringing Buyers and Sellers together

BUYERS: Let your agent know what you expect.

It's up to you to tell your agent what you want and how you want to be involved in the home search process. Some buyers prefer their agents to handpick properties for their consideration; others want to receive the hotsheets on a daily basis so they can comb through the new listings themselves. You should listen to your Realtor's advice, but always remember that you're the boss.

Sellers: Why you should use a REALTOR(R)

Some homeowners think that selling their own home will save money and give them an advantage over the Realtor-using majority. Before you start down this complicated path, here are a few reasons why using a real estate professional is important: 1) You will be drastically limiting your exposure to potential buyers, which means it can take between 10 and 15 times longer to sell your home. Houses that take a long time to sell usually sell for less because buyers believe there must be something wrong with them. 2) Most buyers find negotiating with sellers extremely awkward, and therefore avoid For Sale By Owner situations. 3) Most buyers use a Realtor in their home search, and most buyers' agents will typically not work with FSBOs because they will not be paid. This means you will have to offer a selling commission to attract buyer's agents, which will cut into your expected "savings." 4) A Realtor can help you avoid potentially damaging situations. Selling a home is a legal process that can be full of pitfalls, such as the required Disclosure documents.  5) You only pay a commission to your Realtor if  your home is sold at a price you are happy with.